Set to officially debut at the start of February, it appears that the Air Max 720 silhouette is set to touch down a bit early with the help of Atlanta’s A Ma Maniere. Releasing a few days before its official drop will be the shimmering Northern Lights” variety of the Air Max 720 that equips a primarily Metallic color scheme with flashes of purple and blue meant to emulate the natural phenomenon that is the Aurora Borealis. Designed with similar language to its 270 predecessor, the major deviation from last year’s Air Max Day marvel is the presence of a 360-degree Air unit that provides 720-degree comfort on a latitudinal and longitudinal plane.

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According to A Ma Maniere’s IG, pairs of the introductory 720 will will drop on a first come, first served basis on January 28th at their Atlanta location, coming housed in special limited edition packaging. It is also quite possible that the special pop-up will come with some sort of virtual reality experience based on the goggles worn by the models in the pictures. Stay tuned for updates on this special release and check out a detailed AM720 store list for the retail drop.

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